3/30/17 – Sacramento, CA …The King of the West Sprint Car Series – presented by the Northern Auto Racing Club proudly announced today that Fujitsu General America has joined the traveling 410 sprint car series as title sponsor.  Fujitsu is a worldwide leader in high-efficiency mini-split heating and air conditioning products for both residential and commercial applications.

“Fujitsu is very excited about this partnership and the marketing opportunities presented with the King of the West NARC series.” said Thomas Carney, National Director of Sales.  “We look forward to a fantastic year of championship-caliber sprint car racing.”

The series has been re-branded the King of the West Fujitsu Racing Series – presented by NARC (Northern Auto Racing Club.)

Fujitsu General has produced and shipped millions of air conditioning systems throughout the world for more than four decades.  Their line of Halcyon™ products have been designed to provide zoned comfort and are engineered to install quickly and easily.

“This is an absolute game changer for our racing series,” stated KWS-NARC Business Manager Jim Allen.  “Our organization is honored to receive the support of a first class company like Fujitsu.  We are looking forward to a long mutually-rewarding relationship.”

Fujitsu plans to provide interactive displays at most events to showcase their products.

As a result of Fujitsu’s generous support, the King of the West/NARC championship point fund has now been boosted to $62,000.  It will be paid out to the top 15 teams in the final standings.  The championship team earns $10,000.

For more information on the racing series, go to NARC410.com

About Fujitsu General Limited

With global headquarters in Kawasaki, Kanagawa, Japan, and U.S. headquarters in Fairfield, New Jersey, Fujitsu General Limited manufacturers and sells products and components for both the air conditioning and telecommunications fields. Founded in January 1936, today the company is led by Chairman Junichi Murashima, and President Etsuro Saito. www.fujitsugeneral.com

KWS-NARC Sponsors

In addition to Fujitsu General, the KWS-NARC series also enjoys tremendous financial and product support from Hoosier Racing Tires, ATL Racing Cells, ARP Racing Bolts, BMRS, Butler Built, FK Rod Ends, Flowmaster, Fuel Safe Racing Cells, Kaeding Performance Center, KSE Racing Products, Maxim, PAC Racing Springs, Pyrotect, Racing Optics, Saldana Racing Products, Schoenfeld Headers, SCI Racing Products, System 1 Ignition, Ultra Light Brakes, Weld Racing Wheels, Wilwood Disc Brakes, and Williams Roofing, Winters Performance Products.